Friday 13 July 2007

Thieves fashion will steal your heart

If you are searching for ethical fashion to get excited about, look no further than Canadian based Thieves, by eco designer Sonja den Elzen, who effortlessly evokes cutting edge style and sophistication using a range of sustainable fabrics, including: organic cotton, organic bamboo, linen, organic soy cotton and lyocell.

Sonja is as passionate about the environment as she is about producing meticulously designed clothing. Her love of fashion began at a very young age and eventually led her to create an urban street wear line, Jystijls, that was available in various boutiques worldwide from 1996 - 2002.

Thieves arose out of Sonja's desire to combine her fashion designing with environmentally friendly principles and practises. Thieves spring 2007 collection is stylish, thoughtful and earthy, using putty shades that evoke the imagery of nature. The fall 2007 collection literally takes us back to black, with a simple and refined collection that borrows Japanese detailing.

As thick as thieves, Sonja den Elzen and Dana Takeda established an online boutique for men and women in May 2007, called League of Lovers and Thieves, which sells the Thieves range and Dana's League of Lovers organic intimate wear and re-worked vintage pieces. Both women believe in using environmentally sound processes and materials, with the intention of, "taking the fashion world by storm and turning everything green one dress, one shirt, one jacket and one pair of pants at a time." With their beautifully created pieces, the outlook looks very promising.

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