Wednesday, 11 July 2007

Gary Harvey's eco-couture

Eco-conscious fashion needs a dose of avant-garde innovation, cue Gary Harvey, who produced a collection of vintage couture inspired dresses from recycled garments, which were showcased at London Fashion Week this year.

From a towering bridal gown constructed from 10 wedding dresses, to an aptly named, military dress, made from 28 army jackets in various shades of olive green camouflage, Gary's collection is a striking and pioneering move for the ethical fashion world. Gary says, "By sourcing fabrics and raw materials that have literally been thrown away, you can look good and be good too." Gary Harvey was the creative director of Levi Strauss for almost 10 years and his earth-conscious designs were born out of creative frustration. Since then his passion for recycled couture has prevailed and Gary has designed a range of conceptual eco-couture outfits. He is now taking private commissions for his unique socially conscious designs.

It's exciting to see originality and great concepts filtering into the ethical fashion arena. Hopefully this will be a growing trend rather than a passing one!

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