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I am determined to get some last minute sales shopping in as we enter the Autumn/Winter 2007 season. With that in mind I ventured onto Equa boutique’s website and not only have they got some fab new fashions in for the chilly seasons but some great sale offers. Here is a small selection of my favourite items (sale and non-sale). Black is back and hides a multitude of sins, so if you are not a fan of this colour, I apologise for the selection!
Equa sell a range of organic (Soil Association or SKAL certified), fairly traded, fairtrade (Fairtrade Foundation certified), environmentally friendly (using azo-free dyes), UK made (supporting the UK fashion industry and the reduction of greenhouse gases from all those travel miles), recycled (reducing landfill pressure), vegan and hemp (preventing the reliance on heavily irrigated cotton) clothing and accessories. The ethical credentials of products are identified with easy symbols so you know what you are getting.
1) Ciel Striped Tee, cut from £45 to £20, organic and fairly traded.
2) Matt & Nat Vicious, £90, fairly traded and vegan.
3) Edun Sage Dole Skin Trousers in Black, £130, fairly traded.
4) Edun Chandelier Tee, £42.
5) Wildlife Works New Grandpa, cut from £56 to £40, organic and fairly traded.
6) Stewart + Brown Cinch Skirt, cut from £52 to £45, organic and fairly traded.
I should be thinking about the autumn/winter season right now, but I am still hanging onto the hope of a summer arising out of the dreary gloom. Monochrome was a key spring/summer trend and the colour black is filtering through to the autumn/winter season (albeit minus the white!). So, just enough time to grab a few black and white ethical fashion pieces that will see you through the rest of summer. Enjoy your hols!1) TUK Houndstooth Flat, $36 - Moo Shoes. 2) Vintage Zebra Dress, 450 kr - Mint & Vintage. 3) Edun Damas Organic Tee, $60, 100% organic, Fair Trade and sweatshop free cotton - Equita. 4) Ecoganik French Terry Bermuda, $75, 100% organic cotton - Couture Candy. 5) Black and White Bag, £9.95, fairly traded from India - Natural Collection. 6) BKMHattitude Not So Plain Jane, $25, linen - Etsy.
Summer means sales and not just for mainstream fashion, but for ethical fashion too! A study carried out by Doorone.co.uk, of 1,152 UK adults, aged 16+, discovered that 67% of those questioned felt that ethical products are too expensive. So, now's your chance to make the most of the sales and grab some great ethical fashion buys. You don't have to go mad, but by slowly building up an ethical collection a bit at a time, you will eventually find that you have a whole wardrobe full of ethical garments. There is no need to throw your old wardrobe out (that will cause more waste), instead give anything you don't want to a charity organisation like Oxfam or the British Heart Foundation, exchange some items on Uk.freecycle.org or take them to a recycling bank. Check out Recyclenow.com for your one in your locality.
Back to the sales, here are just a selection of the bargains you can find out there.
1) Ecoganik Kimono Tissue Top, cut from $68 to $47.60 - 100% organic cotton, BTC Elements.
2) Ecoganik Laurel Long Tie Side Thermal, cut from $62 to $37.20 - 100% organic cotton, BTC Elements.
3) Edun Crochet Tank, cut from $154 to $92 - 100% organic cotton, Coco's Shoppe.
4) Stewart + Brown Organic Cotton Cinch Skirt, cut from $80 to $48 - 100% organic cotton, Coco's Shoppe.
5) Kuyichi It's All About Me T, cut from £35 to £23 - fairly traded, Adili.
6) Beyond Skin Suzy Pointed Toe Stiletto Court Shoes, cut from £165 to £94 - black faux leather, The Natural Store. 
